MB&F LAB Paris

Chronopassion
271 Rue Saint-Honoré
75001 Paris
France

Tel. office +33 1 47 03 39 99
mbf@chronopassion.fr
www.chronopassion.com/brand-watch/4/mb-f

Laurent PICCIOTTO
Founder & President of Chronopassion

When did you first meet Max
When he was at Jaeger-LeCoultre in 1991!

Why participate in the MB&F adventure
When Max left Jaeger-LeCoultre he literally went through a metamorphosis. It was amazing to see how he grew into the role of managing director of Harry Winston Rare Timepieces. Now on MB&F, the same radical change is easily perceptible, and I understand better one of the aspects of Max I appreciate most in what he does and he is: even though he is extremely competent and professionnal, he has really kept a child's soul. As I am still very much a "kid" also, I could not resist the temptation to develop these amazing "toys" with a friend who shares the same perspective and passion. So let's go!